Benjamin Wickham, Affordable Housing Director – Sonoma County Community Development Commission joins me on today’s show to discuss the plans in motion for the long anticipated Roseland Village Project.
Beginning in 2005, through a series of community meetings, a vision was created for the future of the Sebastopol Road Corridor. Part of this vision was for the development of a neighborhood center, housing, a plaza and mercado where the Roseland Village shopping center is currently sited. In 2007, the Sebastopol Road Urban Vision Plan, which reflected the community vision developed during these meetings, was adopted by both the Santa Rosa City Council and the Sonoma County Board of Supervisors. The Commission is working with the nonprofit MidPen Housing to bring this vision to realization.
Mr Wickham is also overseeing the Roseland Brownfield Revitalization Project and will fill us in on that project as well.
The Roseland Brownfield Revitalization Project
In 2016 the Community Development Commission was awarded a $392,000 grant from the Environmental Protection Agency to conduct critical environmental studies on at least 18 different sites along the Sebastopol Road Corridor and surrounding Roseland neighborhood.
When the first organized Roseland Cinco de Mayo event was held in 2006, it replaced several years of negative confrontations between local law enforcement and spontaneous Cinco de Mayo revelers. Since then, the success of Roseland Cinco de Mayo has helped bolster the idea that the urban eye-sore at Sebastopol Road and West Avenue can be transformed into a thriving neighborhood center.
Today with more than 50,000 attendees under its belt, the Cinco de Mayo festival is an example of how the Roseland community has come together to deliver a non-alcoholic, family-friendly atmosphere that continues to attract wider attention throughout the county and state.
The one-day festival features local entertainment, fun for the kids, informational booths, plenty of food choices, crowning the “Reina del Cinco de Mayo”, Rosie the Trolley shuttling guests to and from the Cinco de Mayo event, and an awesome low-rider car show.
For more information http://santarosacincodemayo.com/
About Cinco de Mayo
Cinco de Mayo marks the victory of the Mexican Army over the French at the Battle of Puebla on May 5, 1862. Although the Mexican Army was eventually defeated, the victory at Puebla over French occupiers has become a symbol of Mexican patriotism.
Though it is a minor holiday in most of Mexico, the celebration has become the most significant cultural celebration for Mexicans and Mexican-Americans in the United States.
Sonoma County’s Luther Burbank Center for the Arts began hosting summer camps in the Roseland area of Santa Rosa 6 years ago. What started with a free visual art camp for students grades 3+ has evolved and grown to include visual (grades 3+) and advanced visual art camps (grades 7+), mariachi camp (grades 4+), and dance camp (grades 7+). This year, these three-week camps are held at Comstock Middle School the first 3 weeks in July and culminate in a reception for campers, friends, and family at the Luther Burbank Center on the final day of camp. Each year a few hundred students participate in these programs. This year, the beginning visual art camp is already sold out, but there is space available in the advanced art, dance, and mariachi camps. In addition to the camps at Comstock, mariachi camp is offered at additional locations in Cloverdale and Sonoma Valley.
Students in the visual art camp explore the visual arts through three weeks of sketching, drawing, painting and more. Students will create original art work that will be displayed at a special exhibit at the Luther Burbank Center at the closing reception. All supplies provided at no cost.
Students in the dance camp are introduced to hip hop dance and Ballet Folklórico. Students will learn basic dance terminology and choreography while preparing for a performance at the final reception at Luther Burbank Center for the Arts. No experience necessary.
Students in mariachi camp will sing and learn to play the guitar, trumpet, or violin in this three-week camp while preparing for a performance at the final reception. No experience is necessary, and instruments are provided at no cost.
These camps are only a small part of the education and community engagement programs offered by LBC to our community. We serve our schools through in-school arts-integrated residencies, teacher professional development, school shows, and much more. All of these offerings are made possible through the generous support of donors and foundations based in our community who recognize the value arts education has to our next generation.
The link to the information and the registration page can be found on our website at this link:
Located in the heart of the Sonoma wine country, the Luther Burbank Center is owned and operated by the Luther Burbank Memorial Foundation, and relies on the generosity of members, donors, and sponsors to achieve its mission to enrich, educate, and entertain the North Bay community. Founded by the community to serve the community. You can follow this link if you’d like to Become a Member to support and share this experience
Founded in 1981, Luther Burbank Center for the Arts is the North Bay’s premier arts and events center presenting world-class performances, nationally-recognized education programs, contemporary visual art, and many popular community events. A 501(c)(3) non-profit organization, the Center is ranked among world’s top 100 performing arts presenters hosting performances in music, theater, dance, comedy, family programming and renowned speaker events; and serving more than 40,000 children and adults annually through its Education Through the Arts programs.
David Bouquillon, President of Laulima Development Joined me on The Real Estate Hour March 31st, 2019. for a great discussion about upcoming Station Avenue project, a downtown redevelopment project in Rohnert Park, CA. – Listen here:
A little Rohnert Park history; Rohnert Park was built on land originally owned by Waldo Emerson Rohnert, and later passed on to his son Fred Rohnert. At that time, the land was a thriving 2700 acre seed farm.
In 1954, Paul Golis and Maurice Fredrickson, both recent law school graduates, had become very active in representing developers in the area. They came up with an idea to develop large tracts of land by first drawing up an master for the entire area. They presented the plan to Waldo Rohnert’s widow, and she agreed to sell the entire seed farm.
Paul Golis came up with a plan for the land. The core of the plan (a plan that eventually became the city of Rohnert Park) was a “neighborhood unit” concept where each “neighborhood” would consist of 200-250 homes, a school, and a neighborhood park/pool. No home would be more than a third of a mile from the corresponding school. These neighborhoods would be supported by commercial and industrial development. It was to be “a country club for the working class”. 8 of these neighborhood units were created, and over the years other smaller neighborhoods were added, some schools have closed and students consolidated.
Golis’ forward thinking plan was a great idea, at the time. But, it lacked one important thing…a downtown! Maybe at the time, a downtown wasn’t necessary. As Rohnert Park becomes more urban, the need for a real downtown becomes more apparent.
The city, after much community discussion and outreach, has determined that what Rohnert Park’s citizens want the most is a downtown core. That’s where David Bouquillon, and his company Laulima Development comes into the picture. In 2017 Laulima purchased the long vacant 32 acre State Farm campus where they plan to create a vibrant urban district…a downtown!
The Station Avenue plan will consist of retail, office space, a hotel, and eventually residential rental units, creating a well thought out urban live, work, play experience.
And the icing on the cake? Station Avenue is adjacent to the Sonoma-Marin Area Rail Transit (SMART) train connecting residents of Sonoma and Marin counties with jobs, education and shopping. The train will also deliver commuters to the Larkspur ferry terminal for a connection to San Francisco & beyond, making Station Ave the only Transit Oriented Development along the SMART route.
Find more info at, https://stationaverp.com/
About David Bouquillon; As a managing partner David is responsible for setting strategic goals, overseeing the development and construction process for all Laulima’s projects.
David’s primary responsibilities are to evaluate new development opportunities through strategic acquisition of projects with an emphasis on development opportunities and value enhancement. David oversees all aspects of the project, from entitlement, negotiating governmental agreements, developing a leasing strategy, and development management. With over 20 years of extensive development and construction experience in mixed-use urban real estate development.
Having served as the Senior Director for notable mixed-use projects such as Bay Street Emeryville, Santana Row, The Historic Guasti District in Ontario, CA and the Ballpark Village in Fremont, CA.
David holds a Bachelor’s degree in Building Construction Technology from the School of Construction Management at Wentworth Institute of Technology, Boston. He is an active member of the International Council of Shopping Centers (ICSC), and a member of the Urban Land Institute (ULI).
When it comes to government, economic development, and planning, in Santa Rosa, CA, David Guhin wears a lot of hats, so we’ve got a lot to talk about!! (Scroll down to a list of topics)
In addition to the Assistant City Manager duties, Mr. Guhin’s responsibilities include the City’s Planning, Building, Engineering and Economic Development functions.
Mr. Guhin has established ongoing process improvement implementations to expedite and enhance the development process, guided the development of the City’s Housing Action Plan, lead the development of the City’s comprehensive cannabis policy and tax initiatives, oversaw the Roseland Annexation process, and is developing an aggressive downtown housing initiative to encourage multi-family housing in the downtown core to support transit oriented development and the health and economic vitality of our downtown.
Mr. Guhin is also heading the rebuild effort for the City of Santa Rosa from the 2017 Tubbs Fire that destroyed approximately 3,000 homes in the City.
Tune in 9:00-10:00am pst Sundays on KSRO, 1350am, 103.5/94.5fm and streaming live at ksro.com.
This week on The Real Estate Hour, as many of you will be chilling your green beer for St Patty’s Day, Karissa Kruse, President of Sonoma County Winegrowers joins me on the show to talk about the Winegrower Industry here in Sonoma County, CA.
But, have no fear, our theme WILL be “GREEN” Sonoma County Winegrowers, under Karissa’s leadership, is making great strides as they lead the push for Ag sustainability in the Sonoma County Winegrower industry.
Through their Sonoma County Grape Growers foundation, they’ve also been doing some pretty special things when it comes to housing affordability for ag workers, by working directly with land owners to create on-site solutions to the high cost of housing in Sonoma County.
After the October 2017 fires, the foundation shifted gears and raised over $1.3 million for Housing recovery for Ag families.
As always, a healthy economy, and a healthy community, make for a healthy real estate market. So, this is very relevant information. Housing affordability and supporting the service industry, hospitality, tourism, public service, teachers, and the ag workforce, is a crucial piece of the overall health of our county. This and more with Karissa Kruse THIS Sunday morning 9-10am – 1350AM, 103.5/104.9FM, streaming live and podcast at KSRO.com
You can also hear Karissa every other Tuesday afternoon on “Off the Vine.” on KSRO’’s The Drive with Steve Jaxon
Karissa Kruse is President of the Sonoma County Winegrowers, a marketing and educational organization dedicated to the promotion and preservation of Sonoma County as one of the world’s premier grape growing regions. Karissa joined Sonoma County Winegrowers as Director of Marketing in September 2012 and was named President for the organization on May 1, 2013. Since taking over the top leadership role at the Sonoma County Winegrowers, Kruse has guided the strategy and implementation of Sonoma County’s commitment to become America’s first 100% certified sustainable wine region. Her forward thinking approach has helped Sonoma County Winegrowers gain global recognition for their efforts and she’s been invited to speak at major conferences around the world.
In an effort to continue to lead in the social responsibility component of sustainability, Kruse announced the relaunch of the Sonoma County Grape Growers Foundation in January 2016, which aims to assist local agricultural employees and their families in the areas of healthcare, affordable housing, childcare, education and workforce development. She currently serves as Executive Director of the Foundation.
In January of 2017, Kruse launched the Sonoma County Center for Ag Sustainability, a think tank in partnership with the Wharton School of Business, that is focused on bringing subject matter experts from around the United States to Sonoma County to work on issues and opportunities affecting the long-term preservation of agriculture.
Karissa earned a BS in Economics and an MBA in Marketing from Wharton School of Business at the University of Pennsylvania. She has 20 years of experience in various aspects of marketing, brand management, strategic planning and business development. Karissa has worked for companies such as General Mills, Universal Studios, Mattel and Dairy Management.
She is a partner in a small winery, Argot Wines, and the owner of a 12-acre vineyard on Sonoma Mountain.
Kruse is on the Alumni Advisory Board for Wharton’s Initiative on Global Environmental Leadership and a member of the Global Wharton Women in Leadership. She is also on the German Marshall Fund Alumni Leadership Council and FIVS Global Environmental Sustainability Working Group. She is on the Board of Directors, Executive Committee and Housing Task Force for the Sonoma County Alliance. Kruse also sits on the Board of Directors, Board Development Committee and Women’s Leadership Council of the United Way of Wine Country. She is on the Board of Directors of Sonoma County Tourism, Social Advocates for Youth, Sonoma County Harvest Fair, Santa Rosa Chamber of Commerce and Shone Farm Foundation. Kruse serves on the Health Action Catalyst Team and its Governance Working Group and is a member of the Santa Rosa Junior College Wine Studies Advisory Board. In 2014, Kruse was selected as a North Bay Business Journal Women in Business Award recipient and was a Forty under 40 Award recipient in 2012. Kruse was honored with the Marshall Memorial Fellowship in 2015. She received the 2016 Friend of Agriculture Award from the Sonoma County Harvest Fair. She was named to the 2016 Wine Business Monthly Magazine’s Top 50 Wine Industry Leaders. In 2017, she was named on the Organic Authority’s List of “Badass Disruptors Changing Your Food System.” Karissa was honored by the North Bay Business Journal in 2017 with a Community Philanthropy Award.
Larry Florin is CEO/President of Burbank Housing Sonoma County’s largest builder and owner of affordable housing.
Burbank has built and owns over 3,500 units of affordable housing. Additionally Burbank has built close to 1,000 homes that are subsidized and sold below market.
For over thirty five years Burbank Housing has helped shape Sonoma County. Born out of local government, Burbank Housing formed as a separate nonprofit with a mission to serve as many people in the North Bay as possible. We’ve built over 2,800 affordable rental units in over 60 properties, as well as building and selling over 800 affordable homes.
A VITAL COMMUNITY IS IMPORTANT TO LOCAL ECONOMIES, INCLUDING REAL ESTATE.
“Communities thrive when housing is affordable. By reducing the stress of poverty and providing opportunities to achieve a brighter future, we’re investing in the future of our entire community. Through caring Property Management and vibrant Community Services programs, we’re committed to providing high-quality, safe places to live as well as access to health and wellness resources and services, educational opportunities and financial security.”
86 Communities Built
2847 Rental Units
815 Homes Built
229 In Development
“A home is just the beginning. We build communities and connect them to much needed resources in our community.We partner with local agencies and local service providers to bring free programs to our residents.” – Burbank Housing
Tune in at 9:00am Sunday on KSRO – Jan Loewen joins The Real Estate Hour this morning for a brief conversation about what steps you should take if your home or business was affected by the recent flooding in Sonoma County. As a previous insurance claims adjuster and long time insurance broker/agent, and owner of Jan Loewen Insurance, Jan has a wealth of information to offer when it comes to insurance.
To contact Jan or learn more about her business, visit her website: http://janloeweninsurance.com
JAN LOEWEN INSURANCE BROKER/AGENT – LIC#0L12184
Phone: (707) 528-8483 – Email: jan [@] janloeweninsurance.com
Good morning to one and all! Here’s some data I’ll be discussing this morning on “The Real Estate Hour” heard every Sunday, 9 to 10am pst. 1350AM, 103.5 and 94.5FM and www.KSRO.com. Above is a chart showing how far we’ve come from the “Depth” of the recession in relation to median home price in the Bay Area. The top 4 counties with the biggest come back are in double digits. Sonoma County? 3% above.
Currently we have 1055 “Active” or “Showable” Detached Single Family dwellings listing in Sonoma County-for a population of 500,000+. Slim Pickens!
Of those “Active” listings 316 are $1+Million! or 30%.
Here’s a price breakdown:
$251,000 to $499999 122
$500,000 to $749,999 422
$750,000 to $999,999 190
1+Million to $1,249,999 65
$1,250,000 to $,1499,999 53
$1,500,000 to $1,749,999 31
$175,000 to $1,999,999 29
$2+ Million 128.
Condos–Total of 117.
Solds–obviously due to the Fires of last year the October Sales will be skewed. After October 9th our “Cancelled” and “Expired” listings shot through the roof as those homes listed and lost in the fire left the market. Sales plummeted but soon heralded a big boom in the $1+Million price point as folks replaced lost homes.
Today we have current 266 Sold sales to date–last year 182.
We are seeing some pretty dramatic increases in Median home pricing due to the purchases made by not only fire victims but also those seeking to live in our gorgeous “Destination” county. Graph above shows the City of Sonoma and how the median home price has soared over last year at this time. Areas in Sonoma County where the “Active” listings median home price tops $1,000,000: Sea Ranch ($1,174,500), Sonoma ($1,587,500), Petaluma West ($1,087,000), Sebastopol ($1,150,000), Healdsburg ($1,395,000.
However, inventory continues to be weak but is surging. The amount of “Active” or “Showable” listings for the entire county jumped over 800 this week but this is still a weak number. The only area of Sonoma County with some double digit price segments is in the NorthWest area of Santa Rosa. So still skinny. Ironic that the 2nd hardest area hit by the October fires has the most inventory.
Remember, our inventory reflects the following areas of Sonoma County, a population over 500,000: Santa Rosa NW,NE,SE,SW, Petaluma E and W, Healdsburg, Cotati, Rohnert Park, Windsor, Sebastopol, Russian River, Sonoma (city of), Coastal Sonoma, Penngrove, Cloverdale, Oakmont,Annapolis, Sea Ranch
Local Real Estate New and Information – Sundays, 9 to 10am PST, 1350AM,103.5 FM or www.KSRO.com