The Roseland Village Development; where are we now and what’s happening next. Update. Santa Rosa, CA

The small parkette in front of Roseland Village built on top of a former gas station. Santa Rosa’s Roseland neighborhood has been waiting years for the coming improvements







Benjamin Wickham, Affordable Housing Director – Sonoma County Community Development Commission joins me on today’s show to discuss the plans in motion for the long anticipated Roseland Village Project.

Beginning in 2005, through a series of community meetings, a vision was created for the future of the Sebastopol Road Corridor. Part of this vision was for the development of a neighborhood center, housing, a plaza and mercado where the Roseland Village shopping center is currently sited. In 2007, the Sebastopol Road Urban Vision Plan, which reflected the community vision developed during these meetings, was adopted by both the Santa Rosa City Council and the Sonoma County Board of Supervisors. The Commission is working with the nonprofit MidPen Housing to bring this vision to realization.

Mr Wickham is also overseeing  the Roseland Brownfield Revitalization Project and will fill us in on that project as well.

The Roseland Brownfield Revitalization Project

In 2016 the Community Development Commission was awarded a $392,000 grant from the Environmental Protection Agency to conduct critical environmental studies on at least 18 different sites along the Sebastopol Road Corridor and surrounding Roseland neighborhood.

For more information visit:

The 14th Annual Roseland Cinco de Mayo Festival in Santa Rosa, CA





When the first organized Roseland Cinco de Mayo event was held in 2006, it replaced several years of negative confrontations between local law enforcement and spontaneous Cinco de Mayo revelers.  Since then, the success of Roseland Cinco de Mayo has helped bolster the idea that the urban eye-sore at Sebastopol Road and West Avenue can be transformed into a thriving neighborhood center.

Today with more than 50,000 attendees under its belt, the Cinco de Mayo festival is an example of how the Roseland community has come together to deliver a non-alcoholic, family-friendly atmosphere that continues to attract wider attention throughout the county and state.

The one-day festival features local entertainment, fun for the kids, informational booths, plenty of food choices, crowning the “Reina del Cinco de Mayo”, Rosie the Trolley shuttling guests to and from the Cinco de Mayo event, and an awesome low-rider car show.

For more information

About Cinco de Mayo

Cinco de Mayo marks the victory of the Mexican Army over the French at the Battle of Puebla on May 5, 1862. Although the Mexican Army was eventually defeated, the victory at Puebla over French occupiers has become a symbol of Mexican patriotism.

Though it is a minor holiday in most of Mexico, the celebration has become the most significant cultural celebration for Mexicans and Mexican-Americans in the United States.

Luther Burbank Center for the Arts presents, LBC Summer Camps 2019 in Sonoma County, CA

Summer fun and music at LBC Summer Camps 2019 Sonoma, CA






Sonoma County’s Luther Burbank Center for the Arts began hosting summer camps in the Roseland area of Santa Rosa 6 years ago. What started with a free visual art camp for students grades 3+ has evolved and grown to include visual (grades 3+) and advanced visual art camps (grades 7+), mariachi camp (grades 4+), and dance camp (grades 7+). This year, these three-week camps are held at Comstock Middle School the first 3 weeks in July and culminate in a reception for campers, friends, and family at the Luther Burbank Center on the final day of camp. Each year a few hundred students participate in these programs. This year, the beginning visual art camp is already sold out, but there is space available in the advanced art, dance, and mariachi camps. In addition to the camps at Comstock, mariachi camp is offered at additional locations in Cloverdale and Sonoma Valley.

Students in the visual art camp explore the visual arts through three weeks of sketching, drawing, painting and more. Students will create original art work that will be displayed at a special exhibit at the Luther Burbank Center at the closing reception. All supplies provided at no cost.

Students in the dance camp are introduced to hip hop dance and Ballet Folklórico. Students will learn basic dance terminology and choreography while preparing for a performance at the final reception at Luther Burbank Center for the Arts. No experience necessary.

Students in mariachi camp will sing and learn to play the guitar, trumpet, or violin in this three-week camp while preparing for a performance at the final reception. No experience is necessary, and instruments are provided at no cost.

These camps are only a small part of the education and community engagement programs offered by LBC to our community. We serve our schools through in-school arts-integrated residencies, teacher professional development, school shows, and much more. All of these offerings are made possible through the generous support of donors and foundations based in our community who recognize the value arts education has to our next generation.

The link to the information and the registration page can be found on our website at this link:


Located in the heart of the Sonoma wine country, the Luther Burbank Center is owned and operated by the Luther Burbank Memorial Foundation, and relies on the generosity of members, donors, and sponsors to achieve its mission to enrich, educate, and entertain the North Bay community.  Founded by the community to serve the community. You can follow this link if  you’d like to
Become a Member to support and share this experience

Founded in 1981, Luther Burbank Center for the Arts is the North Bay’s premier arts and events center presenting world-class performances, nationally-recognized education programs, contemporary visual art, and many popular community events. A 501(c)(3) non-profit organization, the Center is ranked among world’s top 100 performing arts presenters hosting performances in music, theater, dance, comedy, family programming and renowned speaker events; and serving more than 40,000 children and adults annually through its Education Through the Arts programs.